Birthday E-Cards

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Birthday E-Cards

• Personalize your message as much possible. Let them know you were thinking specifically about them on their special day.
  
  
• Don't get overly personal with people you don't know that well.
  
  
• Keep your message brief and to the point.
  
  
• Always check your spelling and grammar.

If the birthday greeting is with someone you don't know well (or not at all) provide a reason for the communication on their birthday. Consider how you would feel if someone you didn't know sent you a happy birthday e-card because they saw your date of birth on an application you filled out. You might feel invaded. But what if it included something of value to you like the following example:

Get a Marketing Boost

Looking for a way to build your customer database? Encourage people to sign up for your "Birthday Promotion" list. In exchange for their email address and birth date (you don't need the year), you will send them an email coupon for a special discount or other offer for their birthday.

Send Birthday E-cards.