Creating, Sharing and Tracking Holiday eCards

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How to Create a Holiday eCard

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• Choose a Holiday eCard Design — use CorpNote's holiday eCard library or upload your own holiday card design
• Use a holiday-themed email template — choose from our library of fully customizable holiday-themed email templates which serve as a great base for creating email newsletters, holiday sales promotions and more
• Customize your message — type your message and include your own photos and artwork to add a personal touch
• Include your email signature — with your logo, contact information and social media links
• Use name personalization — you can easily select to have CorpNote auto-customize each holiday eCard's greeting line with your recipient's first name

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How to Make Your Own Holiday eCard Designs

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Tips for Sending your Holiday eCards

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For example, you may want to avoid sending during peak email times like Black Friday through Cyber Monday because your email has a higher chance of getting ignored in someone's overwhelmed inbox. However, you may find that sending your email on a Tuesday two weeks before Christmas works well for you.

If this is your first year figuring out which send date gives you the best open rate, then we recommend sending your holiday eCards in smaller batches. Keep a record of when you achieved the highest open rate and use that as a guide for next year's holiday eCard campaign.

Create Subject Lines that can Compete in a Crowded Inbox

It is important to create a strong subject line to ensure that your holiday eCard recipients will recognize the email and be prompted to open it. If you combine a good subject line with a high quality permission-based email list, you have the best chance for a higher email open rate.

The subject line and first sentence of your eCard are important because most phones and email programs provide the first 50 characters of the subject line and sometimes a preview of the first few sentences of the email. The recipient can then quickly determine if the email is worth opening.

Tips for making the most of your subject line:

• Resist the urge to create long subject lines and keep them below 50 characters. Fine tune your subject line until you say the most with the absolute least amount of words.
• Say your subject line out load. Do you stumble over the words or does it read well?
• The first name and last name you set for your CorpNote signature is what appears as the 'From' text in your recipients inbox. Make sure you use a first and last name your contacts will recognize. This will help them immediately identify that the email is from you or your brand and they will be more willing to open the email.
• Don't be "Spammy" and avoid phrases and punctuation that will get your message blocked or caught in people's junk mail filters. View our related FAQ: Reducing eCards going into SPAM

Tips for sending an eCard to Multiple Recipients

CorpNote enables you to send an eCard to 2,500 recipients at a time. Use your CorpNote address book to create email lists of contacts you want to send your holiday eCards to. For example, create separate email lists for employees, customers, vendors, friends etc. and then send a different eCard design and/or message to each email list.

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Share Holiday eCards on your Website and in Social Media

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You can use CorpNote's 'Direct Link' feature to link to the 'browser version' of your holiday eCard. Each holiday eCard you send has a 'Copy Link' button which provides the website address for that specific eCard. You can also share your holiday eCards in social media by using the 'Share' button. This works for Facebook, LinkedIn and Twitter.

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Track your Holiday eCard Views

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Ways to Save Time and Automate Creating and Sending your Holiday eCards

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Save favorite holiday eCard designs and holiday email templates with your selected color schemes, fonts and email signature.

eCard templates let you save a "send-ready" holiday eCards complete with your eCard image, message and email signature. You can then quickly access a holiday eCard template, address it and send it in less than 30 seconds. You can even edit the information in an eCard template before you send it, which gives you the ultimate flexibility.

Our email template library has holiday-themed email templates that you can quickly customize to your needs. You can also create your own email templates to further streamline the time is takes to create great looking emails.

Use QuickSend to send an eCard in less than 30 seconds. There are lots of face-to-face networking opportunities during the holidays, so it's important to be prepared to send a quick follow up eCard. Set up your QuickSend eCard templates in advance and then when the opportunity to send a "holiday eCard" or a holiday themed "thank you" comes up, you've got an eCard ready to go. When you send a QuickSend eCard, you can automatically import new contacts into your CorpNote address book.

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Automated Email Campaigns

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Automatically send your holiday eCards year after year by setting up an automated email campaign. You can also create multiple automated email campaigns if you want to send to different email lists of contacts. For instance, you can set one automated holiday eCard campaign for employees and one for customers. Each of these email campaigns can send the email templates that are appropriate for each group of contacts.

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